Statiq

The Brand

Meet Flewd Stress Care

Flewd Stress Care is a DTC wellness brand. Michael, the founder, runs the business across creative, CRO, brand, and product marketing: the full operator stack.

Before working with Statiq, Flewd had cycled through freelance designers and small creative agencies trying to find one that could produce on-brand work in a reasonable timeframe. Every relationship hit the same ceiling: quality or speed, never both.

Meta spend

$500K/mo

The Problem

What was going wrong?

Flewd had a clear retention strategy and a strong agency handling the technical execution. What they didn't have was a creative partner that could keep up with either. Briefs went out, three weeks later something would come back, and Michael would have to step in and fix or rebuild the work himself: which pulled him out of CRO, brand, and product marketing entirely.

Three-week turnarounds turned every project into a behemoth

Inconsistent designers: every round felt like onboarding from scratch

5–7 rounds of revisions before anything looked on-brand

Vague timelines made testing flow impossible to plan

The Solution

How Statiq turned it around

We took over Flewd's creative production with a dedicated designer who learned the brand once and stayed on the account. The system runs on the Statiq platform: briefs go in structured, work comes back in three days, and the whole pipeline operates as a constant flow rather than a stop-start project.

Week 1

Onboarding & dedicated designer

The simplest, most seamless onboarding Flewd had run with any agency. A dedicated designer locked onto the brand from round one, and stayed there.

Ongoing

Bite-sized cadence on the platform

Briefs go in through the Statiq platform; section by section, with libraries and boards that force tight, focused inputs. Three-day turnaround on every batch. No 30-asset behemoths, no weekend war rooms.

Ongoing

On-brand by round two

When the first round needs adjustment, the team swarms it. Round two ships ready to launch; not round five, six, or seven.

The Results

Predictability became the unlock. With a 3-day turnaround Flewd can actually plan against, Michael got his time back for CRO, brand, and product marketing. The creative pipeline stopped being a time sucker and started fitting seamlessly into how the business operates.

From draft to on-brand

2 rounds

Deadline hit rate

100%

brief to delivery, every time

3 days