Case studies

The Brand

Meet VKTRY Gear

VKTRY Gear is fast-growing performance gear brand, known for their patented carbon fiber insoles that help athletes jump higher and run faster.

Before partnering with Statiq, VKTRY Gear had already achieved significant traction, generating $2M+ in annual revenue with a monthly Meta ad spend hovering around $150K-$200K.

Annual Revenue

2M+

Monthly Ad Spend

$180K

Valuation

$12.1M

The Problem

What was going wrong?

Despite strong product-market fit and a solid customer base, VKTRY was struggling to scale their paid acquisition profitably.

Their in-house team was producing lots of videos, which were driving revenue, but take too long to produce. The brand was nowhere near enough to keep up with the demands of Meta’s algorithm. Winning videos would burn out within 2 weeks, and their production was getting slower.

Ads focused on videos

Slow ad production

No structured creative testing process

In-house design team stretched thin across brand + performance

Scaling ad spend led to diminishing returns

The Solution

How Statiq turned it around

We embedded ourselves as VKTRY’s dedicated static design partner, producing hundreds of static ads per month in multiple formats. Not only we introduced static ads but also ideas they’ve never thought about before.

Our approach combined data-driven creative strategy with rapid iteration. We analyzed their top-performing ads, identified winning hooks and visual patterns, and build a creative testing framework that consistently surfaced winners.